INTERNATIONAL ARCHITECTURE & DESIGN AWARDS 2023
DEATH TO PETROL
Transportation vehicles Accessories Product Design Built
Studio: Untitled Motorcycles
Architect / Designer: Adam Kay
Country: United Kingdom
Copyright: Michael Jersovs @mjstudio_uk
Death to Petrol = Noise free, pollution free and guilt free!
The stripped back, fuss-free form of the design, reflects the petrol free nature of the build with the slender white frame emphasising the minimal lines.
To design and build an urban electric motorcycle that changes the way riders view conventional motorcycles. Can the basic rules for designing a motorcycle be ripped up? Do you need to hold the bike with your legs? Where and how should the rider sit? Tank or no tank? Foot peg positions? Road presence? Speed vs noise? These are the questions Adam Kay, the founder of Untitled Motorcycles, asked himself when thinking about how an urban electric motorcycle should look and ride.